Cockpitby Elegant Elephants
Build your Cockpit
Built for hospitality

A thoughtful reply.
Before the next
guest reads it.

Turn any guest review into a response that sounds unmistakably like your business. Calibrated once to your voice, then ready every time a review lands.

Start Review Responder · £450See how it works

Setup price shown. then £145/month keeps it running.

£450 to set upReady in 7 days14-day voice guarantee

01

Pick a review.
Watch it write.

The walkthrough

Two minutes, start to finish.

Watch Review Responder run once, end to end — the job going in, the work coming back, and the moment you approve it.

The whole workflow

From review to reply in four steps.

No dashboard to learn. No prompt to perfect. The interaction itself tells you what happens next.

  1. Choose a guest review or paste one from the platform where it appeared.

  2. Your responder drafts a specific answer in the voice calibrated for your business.

  3. Adjust the tone or change any word. You remain the final editor.

  4. Copy the approved reply back to the review platform and move on.

Live state

The product changes
with each step.

House voice / liveDraft ready
Reviews · 06
Reply tone
Your draft · editable

Elena, thank you. It means a great deal that the team’s warmth came through. You’re right that the street can get lively at night; next time let us settle you into one of our quiet courtyard rooms. I’ve flagged the check-in wait with the front desk so your next arrival is seamless.

Sofia, Front of House

You are the final editor

Nothing is posted from here. You paste the approved reply into the review platform yourself.

Your voice is the product

Same review.
Four unmistakably
different businesses.

Constant inputGuest review
“The room was spotless and the bed genuinely the best I’ve slept in. Breakfast felt overpriced for what turned up on the plate.”
★★★★★
Boutique hotelAssured, attentive, quietly personal

Marcus, we’ll happily take “best bed” — housekeeping works hard for that one. You’re right about breakfast; we’re reworking the à la carte side so it earns what we charge. Thank you for being straight with us.

Sofia, Front of House

Same input. Four voices. This is the difference between a product and a blank chat box.

What you are buying

Calibrated once.Ready every timea review lands.

A response engine shaped around how your business actually speaks — not a blank box and not a generic template.

£450 setupthen £145/month
  • 01

    A responder calibrated from your existing replies and brand notes

  • 02

    A working review-to-reply workflow

  • 03

    Hotel, B&B, restaurant, or spa-specific voice behaviour

  • 04

    Setup, calibration, and handover

  • 05

    A 14-day voice refinement window

  • 06

    Ongoing upkeep as platforms and your tone change

£450 setup, then £145 per month. Six-month minimum term, then month to month. Your House Voice profile — the calibrated writing voice we build from your own replies — is documented and yours to keep, whether or not you continue.

How it starts
  1. 1

    Pay £450 setup, 50% now and 50% on delivery

  2. 2

    Share representative replies and short brand notes

  3. 3

    We calibrate and build your responder

  4. 4

    Review the voice and request refinements

  5. 5

    £145/month begins once you are live

Trust is won on the hard ones

Easy praise is easy. Recovery is the real test.

A useful responder does not smooth over failure. It names what happened, owns it, and creates a credible next step.

01Billing failure
Rebecca T.Booking.com · 1/5
“Charged twice for the room and it took three emails to sort out. Reception was dismissive when I raised it at checkout.”
In your voice · accountable

Rebecca, being charged twice was our error, and needing three emails to correct it compounded it. I’m sorry our response at reception made you feel like the problem. I’ve reviewed the handling with the duty team and will contact you directly to make this right.

The General Manager
  • Acknowledge
  • Own
  • Resolve
  • Escalate
02Accessibility failure
Rowan H.Tripadvisor · 1/5
“Booked a step-free room months ahead and confirmed it twice. On arrival there were three steps to reception and no ramp. My father couldn’t stay.”
In your voice · accountable

Rowan, this is a serious failure and I won’t minimise it. You did everything right, and we still put your father in front of a staircase he couldn’t use. I’ve refunded the booking in full and stopped selling that room as accessible until the entrance is independently signed off.

The General Manager
  • Acknowledge
  • Own
  • Resolve
  • Escalate
03Service failure
Greg M.Tripadvisor · 2/5
“Waited over an hour, then my main came out cold. When I mentioned it, the server just shrugged. For the price, a real disappointment.”
In your voice · accountable

Greg, an hour’s wait followed by a cold plate and a shrug is not a difficult night explained away — it is poor service. I’m sorry. We’ve addressed the handover that failed and I’d like to speak with you directly before asking you to trust us with another evening.

Marco, Owner
  • Acknowledge
  • Own
  • Resolve
  • Escalate

Every one of these was edited by the owner before it was posted. That is the point — it drafts the hard part, you keep the judgment.

The practical difference
12minutes
by hand<1minute
with your responder

Hours back. Standards intact.

Across a representative busy week, that is roughly three hours returned to the team — without reducing every guest to “thank you for your feedback.”

Our own working estimate for a fourteen-review week, not a measured client result. Your week will differ.

14

day voice guaranteeIf it does not sound like your business, we recalibrate it with you.

One calibration. One voice.

Stop dreading the review inbox.

One calibration, and every reply after it starts in your voice — not a blank box and not a generic template.

House Voice£450

to set up · then £145/month

  • A responder calibrated from your existing replies and brand notes
  • A working review-to-reply workflow
  • Hotel, B&B, restaurant, or spa-specific voice behaviour
  • Setup, calibration, and handover

Six-month minimum term, then month to month.

Setup invoiced 50% before work and 50% on delivery. Monthly billed in advance. GBP, excluding VAT.

Your House Voice profile — the calibrated writing voice we build from your own replies — is documented and yours to keep, whether or not you continue.

What happens next
  1. 01

    Pay £450 setup, 50% now and 50% on delivery

  2. 02

    Share representative replies and short brand notes

  3. 03

    We calibrate and build your responder

  4. 04

    Review the voice and request refinements

  5. 05

    £145/month begins once you are live

Start Review Responder · £450

Building more than one product? Add this to your Cockpit and price the whole shape in one place.

Ready in seven days after we receive your examples.
Protected by the 14-day voice guarantee.

The price above is the one-time setup. then £145/month, billed in advance.

The honest answers

Everything worth asking before you buy.

A review-response workflow calibrated to your voice, plus setup, handover, and a 14-day refinement window. After that it is maintained for you month to month.

Yes. We calibrate it from representative replies, brand notes, preferred language, and the way your team handles praise and recovery.

Partly, and here is exactly how. You pay £450 once to set it up and calibrate the voice, then £145 a month to keep it maintained as platforms and your tone change. Six-month minimum term, then month to month. Your calibrated House Voice profile is documented and yours to keep either way.

You keep the House Voice profile we built — the documented writing voice, tone rules and worked examples. What stops is the maintained workflow and our ongoing upkeep.

Always. The responder creates the draft; you choose the tone, edit any wording, and decide what leaves your business.

No. Nothing leaves the responder without your approval. The workflow prepares the reply for you to copy back to the relevant review platform.

Use it with reviews from Google, Tripadvisor, Booking.com, Yelp, or any other platform where you can copy the guest’s review and paste back your approved reply.

Your first calibrated build is delivered within seven days of receiving your representative replies and brand notes.

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